Either a jack-off intern was left in control of the social media accounts of Magnolia Pictures’ genre arm, Magnet Releasing, or the higher-ups at the Mark Cuban-owned distributor have some serious explaining to do. Here’s what was posted earlier today on Magnet’s Twitter and Facebook:
Granted, this post was consistent with the tone of the film it was designed to promote, Bobcat Goldthwait’s God Bless America. We here at Critic Speak found the movie’s militant brand of satire, which effectively endorses the full-scale execution of brainless pop-culture phenoms and social conservatives, to be repugnant… but it’s part of a film and therefore justifiable on the grounds of artistic expression.
But this hateful post is another story entirely — Who thought this was acceptable? Those who have not seen the film probably have no idea that this post was designed to imitate its tone. Furthermore, while God Bless America rails against public figures similar to Palin, it is not the place of a social media-updater to speak for writer/director Goldthwait in such a crude, controversial manner.
Magnet/Magnolia should delete the post and issue an apology to Palin. Just because God Bless America is tanking at the box office (it grossed just $28,000 this weekend) doesn’t mean they have the right to take it out on whoever they feel like.
Update (May 14): Thanks to our reporting and subsequent re-posts on other blogs, Magnet has posted the following apology to Twitter-